Augmented Reality
Discuss the project
Augmented Reality
A project using augmented reality technology consists of two components:
Content that the user sees in augmented reality
The platform through which the user plays content
We offer five platforms (technical solutions) into which this or that AR project is optimally integrated
AR / VR mobile application is always developed as a turnkey for the client in accordance with the terms of reference and project idea. Then it is placed in the App Store and Google Play from the customer’s account.
- Content feed with augmented reality elements;
- Real physical 3D visualization of goods in shape, size, color at the consumer’s home;
- Marker system of content recognition (2D / 3D content “comes to life” when hovering over an image);
- Content recognition by geotargeting (2D / 3D content “comes to life” in a specific geo point);
- Full immersion in a real physical object due to the 3D portal function and a lot of other features.
The main value of this technical solution is that the user does not need to install a mobile application to use augmented reality.
The AR module is integrated into the brand’s website, thereby enabling users to access content from any mobile device from a web browser.
We use our own web libraries to program WebAR projects, and we also work on platforms such as 8thWall, Onirix, Zappar, etc.
Click on 
at the bottom and open in Safari
View in augmented reality 
AR MIRROR (Hero Mirror) is a separate augmented reality booth that transforms the interaction of people with digital characters into photo or video material.
The augmented reality mirror allows users to meet and interact with stars or animated characters in a completely unique immersion experience.
The system creates snapshots for immediate sharing via email or on-site printing. Ideal entertainment solution for any place – from the lobby of the cinema to the entrance to the park; from shopping centers to airport buildings.
Facebook, Instagram, TikTok allow you to display content in augmented reality from a personal or brand profile.
In Facebook, Instagram and TikTok, you can program:
- AR-MASK, which the user tries on the face;
- AR filter, with which you can attach animated 3D content to a marker (for example, to a brand’s packaging);
- AR 3D MODEL from which people take pictures and record videos; MOST IMPORTANTLY, this content allows you to directly engage the profile audience and interact with them in a personalized way.
VFX (Visual Effects. Visual effects). This is all that is difficult or impossible to shoot live and can only be achieved by combining real video with objects and 3D effects using computer graphics.
In other words, it’s augmented reality in a video.
This technical solution implies exclusively work on 3D modeling and animation along with the already filmed content.
The final product is a video with augmented reality effects.
Our mission:
Augmented reality is a technology that complements the world with three-dimensional digital objects. You can see them using a regular smartphone, augmented reality glasses or even a computer. If earlier AR development was used mainly in the field of gaming, today it is an effective marketing tool that allows you to reach a new level of communication with customers. In the ADVIN studio, you can order AR and WebAR development, as well as the creation of videos with visual 3D effects to solve any business problems.
Over the past few years, augmented reality technology has been actively developing, and today it can be used in various fields of activity. Business representatives managed to appreciate not only the wow-effect that digital objects superimposed on the real world have, but also the practical benefits of using AR applications.
Opportunities for AR development for business and education:
- Use in the field of real estate, interior design, landscape design
— to demonstrate future objects;
- In marketing
— using 3D models to review new products, try on clothes and accessories, select home goods, and explore restaurant menus;
- Logistics and navigation
— creation of interactive maps;
- Interactive demonstration of art objects;
- Development of AR instructions for working with complex equipment;
In fact, the use of AR reality is limited only by your imagination. ADVIN studio specialists will be happy to suggest how it can be used to develop your business.
There are several types of augmented reality:
- Marker
— a digital object appears when hovering over a marker (image, packaging, clothing items, etc.);
- With the definition of the surface
— the AR object is placed in real space and tied to a specific surface;
- With the definition of geolocation
— virtual objects appear at certain points in the area based on GPS data;
- 3D panorama
— spaces in 360° panorama mode
- With face detection
— augmented reality tied to the face.
ADVIN studio creates projects with augmented reality of any type.
1. Analysis of the specifics of the business, market and competitors.
2. Development of the concept, drawing up a detailed technical assignment.
3. Design development, object modeling in 3D, drawing the interface of the future application.
4. Development of the application and the server part, layout.
5. Testing, bug fixing, debugging.
6. Application release on Appstore and Google Play.
7. Technical support. We improve applications, add new functionality. We make sure that updates to operating systems, Apple and Google services do not interfere with the operation of applications.
Over the entire period of work, the ADVIN studio has implemented more than 250 successful cases, more than a million unique image scans in AR, more than 180 animated 3D models. We treat each project as a creative challenge, the purpose of which is to find a solution that is optimal for the customer.
- What AR developments we offer:
– Augmented reality applications for smartphones (Android, iOS);
– WEB AR – augmented reality for viewing in the browser;
– AR objects for Facebook and Instagram;
– Augmented reality for children games, “reviving” books, coloring books, toys;
– Development of presentations with interactive elements;
– Tutorials using AR for visual demonstration.
- What determines the cost of development:
– on the amount and complexity of the content that will be used in the application (images, videos, animations, 3D models);
– from the cost of developing the software part of the application, which depends on the number of interactive elements and functionality;
– from the cost of accounts and licenses in the markets.
You can get detailed advice on AR-development of an application for your company from the managers of the ADVIN studio.
